Start Your Own T-shirt Business Online | egos tees & prints

So, you are a creative entrepreneur and you’ve been thinking about starting your own online clothing business. The good news is that it’s easier that ever before. No need to stress about labor or spend tons of money on equipment, inks, blanks, etc. Starting an e-commerce now-a-days doesn’t require a lot of technical knowledge. You can start simply with an idea and some initiative. 

Branding

First, one of the most important aspects of starting your own clothing business is BRANDING. A good concept equals good clothing. Ask yourself some of these important questions:

Who do I see wearing my brand?

Why is my brand unique from others?

What encourages customers to pick my brand?

What do I want my customer’s experience to be?

These answered questions will give you a better outlook on the direction of your brand. Once figured out you can move on to the fun part. Designing! If you’re an artist at heart there are endless options on how to create art. Start simply with a sketch. The next step would be choosing the software you’re most comfortable designing with. Some popular choices are Adobe Photoshop or Adobe Illustrator. They are very affordable and give access to a wide variety of tools perfect for helping you’re design come to life. There are so many ways you can go, printed shirts with simple single colored sayings or full colored graphic designs, or why not both?

Now, let’s say you don’t have much experience designing but you have an idea floating around in your mind. Making sure you’re not infringing on anyone’s copyrighted artwork; you can contact a graphic designer or maybe the shop you’re thinking of using for the production of your clothing. With a good explanation of what your design should look like, these professionals can help bring your idea to life. Because it’s so accessible, graphic design fees are very affordable for a good quality design.

Production

There’s many benefits to allowing a print shop like EGOS TEES to handle your production. Equipment, ink, garments and even designing can be provided. Remove the labor and financial stress of doing it all yourself. Shops like us can offer small business beneficial services such as requiring no minimums per order as well as large order discounts. We even offer FREE SHIPPING!  All you have to do is send us your order details as well as the design wanted. That’s it, simple! The easiest and most hassle-free way to start a clothing brand, contact us today if you’re at all interested in starting your own brand.

Build Your Presence

How should I let people know about my new clothing brand? We recommend taking full advantage of all the free sources around you. Create an Instagram account, Facebook page, Pinterest account, etc. The more presence you have in these platforms the more successful your brand will be. Daily posting is key for exposure. Use relevant hashtags so users can find your posts easier. But let’s say you don’t want to have to post every day? We have a solution for you. Hootsuite is a website in which allows you to schedule social media posts in advanced so you don’t have to worry about posting every day. It will upload posts automatically and at the time and date set when scheduled. More advanced or future options to consider: invest in Instagram or Facebook ads. These ad creations are easy and user friendly. Just choose your target audience whether its specific interest or by location. You get a lot of options to make your ad successful.

Where to sell?

There are many ways to sell your clothing online. The best way to find out which works for your business is by doing a bit of research. Some of the big boys include Shopify, Etsy, and Amazon. Find out all the requirements and features offered for every option available. Things to consider: domain charges, product listing fees, monthly charges, etc. After you have a decent idea about how each option works, make your final decision and start uploading your brand.

Helpful Tips

A few things that might slip your mind. When you’re ready to pick your shirts, make sure you sample them before ordering. Remember this is your brand, you don’t want to start production without ensuring all aspects are exactly the way you want. Order some sample shirts and test them out.

You also might want to consider mock ups. Basically, photos of models with blanks on. You are able to simply upload your design and place it anywhere on the blank. This way you can show your clothing brand without having to hire a photographer or models.

Consider money gaining options such as crowdfunding websites. These sites give you the opportunity to start fundraisers and raise funds without the commitment of having an investor or partner.  

Last but not least, don’t be discouraged if your clothing brand doesn’t take off right away. Nothing good comes easy. An online clothing brand makes a great side business, or full-time job. Try different things, see what works and what doesn’t. The more time you invest in things like design, awareness and customer service. The more successful your business will become.